Building Products that Create Impact

As product managers & leaders, we always want to deliver products that will delight our customers and create value for the organization.

But often, we end up making sub-optimal product decisions influenced by opinions, subjectivity, timeline pressures or a lack of due diligence. And we commit resources and money to build a product / feature that does not create any impact for our customers / business. Sounds familiar?

In this session, I will share my learnings accumulated over the last 10 years of having built products across Nokia, Microsoft and OLX for local & global markets on how to make responsible product decisions and minimise chances of failure.

What should you expect to get from this session?
A powerful approach & some easy-to-use frameworks to help you make the right decisions on what problems to solve and hence, what products to build.
How to leverage analytics, user research, the power of questions, experiments and MVPs to succeed at what you do.
Who should attend?
Product managers & leaders across all levels of experience, design / technology / business leaders