The Challenge in Delighting Millions of Patients

Francois will give practical examples illustrating learnings of 5 years working on patient-facing digital health products (with one product being the most used chronic disease focused app worldwide). With an example of roadmaps, prioritization dilemma, challenges related to testing, data management, the audience will be able to see common points between healthcare and other sectors as well as differentiation. Healthcare regulation will be covered to give some basic understanding of the not so obvious no-nos in healthcare, and finally, the patient Psyche and why focusing on doctors can lead to terrible adoption rates.