Product Management and Organisational Transformation
Extending the role of product management to reinvent and reimagine the future of the organisation.
Every traditional organisation has a digital transformation agenda these days. But few have a strategic plan to start and make aligned progress, especially when it comes to reinventing the organisation. In this presentation, I will share an approach called the ‘double-loop transformation’ that calls for the product management responsibilities to extend to charting organisational change.