Interactive Session: Guerrilla User Testing for Product Managers

User Testing is expensive, time-consuming, and difficult and requires experts.

Except it is not.

As product managers, we are accountable for the usability of our products. If no one in your company is testing your products, you are leaving money on the table.

The good news is: testing is a lot easier than you might think. In this workshop, we will conduct a live usability test, with facilitators and participants from the audience, on a real product. We will show how easy it is to run a simple test and how much information you can get from just a few participants.

You will leave with a simple framework, the experience of having watched a few tests, a worksheet, and some examples reports to take back to the office on Monday morning.